NorCal Nectar - Premium Raw Honey
Daniel Reed, Head Beekeeper at NorCal Nectar

Daniel Reed

Head Beekeeper & Content Director

4th-generation beekeeper500+ hives managedMendocino County, CA

How I Got Here

I started pulling frames when I was eight years old, standing on a milk crate next to my grandfather in a Mendocino County apiary. Four generations of my family have kept bees in Northern California. I never planned to do anything else.

After studying Entomology at UC Davis — where I spent two years at the Honey Bee Research Facility — I came back to the family operation and started scaling it. Today I manage over 500 hives spread across the coastal meadows, redwood clearings, and Sierra foothills that give our honey its character.

In 2023, I earned my Master Beekeeper certification from the Eastern Apicultural Society. It was the hardest test I've ever taken, and probably the most useful. It forced me to articulate things I'd been doing on instinct for twenty years.

“The bees don't care about your business plan. You either learn to read the hive or you lose the hive. Everything I write comes from that reality — not theory.”

— Daniel Reed

What I Do at NorCal Nectar

I split my time between the apiaries and the keyboard. On the production side, I oversee hive health, harvest timing, and quality control — making sure every jar of honey and every frame of honeycomb meets the standard my grandfather set decades ago.

On the content side, I write the guides, articles, and educational resources across our blog. Over 100 articles so far, covering everything from how to start beekeeping to the science behind raw honey. I try to write the kind of practical, no-fluff content I wish I'd had when I was learning.

Credentials

Education

B.S. Entomology

University of California, Davis

Certification

Master Beekeeper

Eastern Apicultural Society

Experience

25+ Years

Commercial & research beekeeping

Research

UC Davis Honey Bee Lab

Pollinator health & habitat studies

Start Reading

100+ guides on honey, beekeeping, and bee products — written from the apiary, not an office.